Watch Icona Pop's hilariously shameless video for 'All Night' - Los Angeles Times
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Watch Icona Pop’s hilariously shameless video for ‘All Night’

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If there’s one thing to be admired about Icona Pop -- and there are actually many! -- it’s the utter shamelessness with which this Swedish electro duo puts its point across.

Few pop acts, for instance, have ever captured the brat-tacular glee of being young as effectively as Icona Pop does in its monster stadium-rave hit “I Love It,” in which Aino Jawo and Caroline Hjelt dismiss some old dude with thrilling disdain: “You’re from the ‘70s, but I’m a ‘90s bitch.”

So Pop & Hiss can’t really claim to be surprised by how openly the video for the group’s latest single, “All Night,” doubles as a commercial for Absolut -- specifically for the Swedish vodka maker’s new Absolut Tune, a grim-sounding combination of vodka and New Zealand Sauvignon Blanc. But we can definitely laugh about it.

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Like “I Love It,” “All Night” comes from Icona Pop’s U.S. debut, “This Is... Icona Pop,” due next week. Watch the video for “All Night” below.

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